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Case study · Activision, London, November 2022

Warzone Mobile Global Summit

Creators flew into London for the Call of Duty: Warzone Mobile launch, and we looked after them from arrivals to the reveal on HMS Belfast.

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Client
Activision
Event
Call of Duty: Warzone Mobile Global Summit
Where
Sea Containers London, Westminster and HMS Belfast
When
13 - 14 November 2022

Services delivered

  • Flights
  • Airport transfers
  • Hotel
  • Registration
  • Check-in
  • Player care
  • Runners
  • Brand ambassadors
  • Bus tour

01The brief

Activision launched Call of Duty: Warzone Mobile to the creators who would stream it first, with a two-day Global Summit in London on 13 and 14 November 2022. Our job was everything between the airport and the reveal.

02What we did

We ran registration, check-in, player care, runners and brand ambassadors.

We looked after every creator, from booking flights to the reveal.

  1. Before · Travel

    Registration

    We collected the guest list, passport details, flights and dietary needs before anyone flew.

  2. Arrival · The airport

    Flights and transfers

    Every creator met at arrivals and driven to the hotel, and back again on departure day.

  3. Sea Containers London

    Check-in and player care

    We ran a branded check-in with keys, lanyards and welcome packs, and a player care desk in the lobby for anything that came up.

  4. Day one · Westminster

    London bus tour

    Creators split into numbered groups at the hotel door, boarded a private Routemaster with a live guide and got off at Parliament Square for the group photo.

  5. Day one · HMS Belfast

    The launch

    Runners moved groups through the ship on schedule, and brand ambassadors ran the play stations where creators got their first hands-on with Warzone Mobile.

03The result

Every creator was met, checked in, toured round London and on board HMS Belfast for the reveal, with one team running the trip from the first flight booking to the last departure.

Creators gathered by Big Ben at the Call of Duty: Warzone Mobile Global Summit

From the first flight to the last departure.

Warzone Mobile Global Summit creators in a group photo on Parliament Square with Big Ben behind them
Parliament SquareThe group photo, day one
Creators boarding a red private-hire Routemaster bus
The bus tourA private Routemaster
A guide on the microphone on a Routemaster bus tour for Warzone Mobile Global Summit creators, London
Top deckA live guide on board

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On this job: international event staff, creator recruitment and event staff hire.

Let’s talk.

If you’re planning something similar, we’d love to hear about it.

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