We Are Play
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Services

Influencer and creator recruitment agency

A creator agency finds and vets the influencers and creators who suit your brand. We are based in London, and you approve every one.

Get a quick quoteSubmit a brief
Creators on HMS Belfast with Tower Bridge behind them, at the Call of Duty: Warzone Mobile launch in London

You approve every creator.

How it works.

  1. Brief

    Tell us the brand, the event and how many creators you want.

  2. Shortlist

    We check them, and you approve each one.

  3. Confirm

    Each creator accepts in writing.

  4. On the day

    We look after them and report who came.

FAQs.

Is it gifted or paid?

Attendance is gifted unless your quote says otherwise, and any social coverage is voluntary. If a creator asks for a fee or travel costs, we get your written approval first.

What about paid content and usage rights?

Paid content, usage rights, exclusivity and paid amplification are only included when agreed in writing. Where content is an advert, it needs to be labelled as one; gifting alone does not change that.

Can you guarantee a number of creators?

We work to secure the number quoted, and the final list depends on each creator’s availability. Our terms explain this.

Do creators have to post?

Not for gifted attendance. Posting is only part of the deal when agreed in writing.

Who approves the creators?

You do. We never confirm a creator you have not approved.

I’m a creator. Can I join?

Yes. Email us your handles, where you are based and what you create.

Related.

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More case studies: Warzone Mobile Global Summit and Warzone Mobile check-in team.

Let’s talk.

Tell us what you need and we’ll reply quickly.

Simple staffing enquiryGet a quick quoteSend us the roles, dates, place and numbers. This is best for events in the next few days or weeks. Fuller campaign detailSubmit a briefFor launches, festivals, tours and longer programmes. We’ll call to talk it through, then send a staffing plan and full quote.