Services
Actors for brand activations and PR stunts
Actors for brand activations perform live for the public, on brief and in character. We cast them and supply the event team that keeps it running.
A PR stunt gets one go, usually in public and often with press watching. We cast actors for brand activations and launches, rehearse them with your agency, and bring the hosts, runners and event manager who keep it safe and on time.
We have put actors inside a giant takeaway bag at King’s Cross, a live family dinner in a box at Waterloo and zombies on the red carpet in Leicester Square. For longer shows, see immersive event staffing.
- 11hours in character
- 4hours of live scares
- 3live evenings at Waterloo
- 2,000+Team Players
Selected work.
Some of our activations and stunts.
Trick or Treats
Two costume actors delivered jump scares inside a giant takeaway bag for four hours.
Read the case studyZombies on the red carpet
Our zombies worked the carpet, the pub and the cinema for eleven hours.
Read the case studyBring Back Dinnertime
Two families, licensed and rehearsed by us, ate dinner live inside a giant box.
Read the case studyFootball actors in a crowd
We cast footballer and referee actors for the stand at the Champions Festival.
Read the case study
On stage at ExCeL London.
Roles we supply.
Actors for brand activations
Play the scene with the public, on brief and on message.
Typical events: Activations, pop-ups, launches
Actors for corporate events
Role-play, surprise moments and character hosts.
Typical events: Conferences, away days, dinners
Costume characters
Stay in character and work the crowd.
Typical events: Premieres, launches, stores
Scare and zombie actors
Deliver scares safely, with SFX make-up where needed.
Typical events: Halloween, premieres
Real people cast for a scene
Families and everyday people, cast and rehearsed.
Typical events: Live ads, PR stunts
Flash mobs
Dancers, singers and actors, choreographed, directed and rehearsed by us.
Typical events: PR stunts, launches
SFX make-up artists
Keep the look going through a long day.
Typical events: Character work, premieres
Event managers
Run the day and the safety plan.
Typical events: Any public activation
See our full list of roles for everyone we supply.
How we run a stunt.
- 01
Cast on video
Headshots show how someone looks, and video shows how they move and hold a scene. You approve every performer.
- 02
Rehearse with the client
The HelloFresh families had their rehearsal with the agency and the client seven days before the first live dinner.
- 03
Handle the paperwork
If children are involved, we take care of the licences, risk assessments and parental consent.
- 04
Plan for the press
Timings, spokespeople and photo calls all go in the running order, so the actors are ready when the cameras are.
What we need from you.
- The idea and the story you want told
- Where and when, and any permits
- Characters and how many
- Costume, make-up and props, and who supplies them
- Press plans and timings
FAQs.
Can you cast actors for a PR stunt?
Yes. We shortlist on video, you approve the cast, and we rehearse them before the day.
Do you supply the team around the actors?
Yes. We supply hosts, queue teams, runners and an event manager, so you have one contact.
Can you run a flash mob?
Yes. We bring the dancers, singers and actors, choreograph and direct it, and arrange the rehearsal space. Tell us the place, the crowd and the moment you want.
Can you cast children?
Yes. We arrange the child performance licences, risk assessments and signed parental consent.
What is the difference from immersive staffing?
This page covers short brand moments and stunts. Immersive event staffing covers longer shows and experiences.
Related.
Let’s talk.
Tell us what you need and we’ll reply quickly.